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How Corporate Wall Wraps Improve Your Company’s Office Culture

How Corporate Wall Wraps Improve Your Company’s Office Culture
It may sound like a bold claim but, to answer the question posed in the title, yes. Having office decorations, like wall wraps, has an important impact on your office dynamics. This is not just conjecture. It’s been shown by numerous studies. In an article on this topic in The New Yorker, this was made clear in interviews with researchers and consideration of the available data. They concluded:   “In the past decade, several studies have suggested that workers in an “enriched” office—one decorated with posters, prints, office plants, and the like—are more satisfied and productive than those who work

Print’s Not Dead: When paper beats digital

Print’s Not Dead: When paper beats digital
If recent marketing trends were a variant of ‘rock, paper, scissors,’ companies have been playing as if digital always beats paper. Marketing has shifted away from flyers and mailers and other hard-copy advertisements and into email marketing, web content, and on-demand electronic files. Well, folks, prepare to throw ‘paper’ on the count of three, because it turns out paper still and always wins. What Works (Hint: It’s Paper) According to the Canadian neuromarketing firm TrueImpact and a separate study published by researchers from Temple University, paper is still the way to go in regards to connecting with clients and potential