In any area of expertise, it’s usually wise to leave things to the professionals. If you have your own business, you are likely in business because you think it would be wise for others to pay you as their professional masseuse or mechanic or photographer, rather than being their own “do-it-yourself” version of those things. I have seen some pretty good amateur photography and have known some good handyman mechanics, but I would still go with a professional if I needed a wedding photographer or a new transmission.That being said, sometimes you just can’t scrape together the money for a
It may sound like a bold claim but, to answer the question posed in the title, yes. Having office decorations, like wall wraps, has an important impact on your office dynamics. This is not just conjecture. It’s been shown by numerous studies. In an article on this topic in The New Yorker, this was made clear in interviews with researchers and consideration of the available data. They concluded: “In the past decade, several studies have suggested that workers in an “enriched” office—one decorated with posters, prints, office plants, and the like—are more satisfied and productive than those who work
It is always difficult to know what direction styles and trends will head. Usually, the best sign of what’s coming is to look to the year before and see if anything is picking up steam. In graphic design, 2016 can best be summed up by one word - approachability. All of the main trends seem to fit within that general theme. Here are some of the ways design became more approachable last year and how they will likely continue to in 2017. Simplicity - When a design is simple, it reduces the noise and increases user engagement and focus. Think
You are a budding start-up, or maybe an established company who is looking to spruce-up their brand. You have your business plan and your team in place, but one small yet important piece of the puzzle is missing. You need a logo that looks modern, professional and will catch the attention of potential customers. How do you get that done? Well, as with anything today, you could look online for answers. In fact, since you’re reading this article I assume that’s exactly what you’re doing. But some people look online and end up using services that frankly, give them exactly
As a graphic design sign shop, it’s important to us at Corporate Graphic to serve our clients throughout the Triangle and Piedmont areas above and beyond their expectations. One of the ways we go out of our way to provide for our clients and their businesses is to take our wide variety of services to wherever they are. Signs: You can see examples of our signs in downtown Raleigh at Vintage Church, teetering on the edge of Wake Forest and north Raleigh at Twisted Fork, or at the Wayne County airport. Banners: Our banners hang proudly throughout the area, from
At Corporate Graphic, we want you, the customer, to be involved in every step on the journey of creating the perfect product for your business, organization, or event. We don’t want to be a place where we sit around and just click “print” all day without helping improve a design, and we don’t want to take your idea and run with it while you wait in the lobby with your fingers crossed. Where would you rather shop, if you had a choice – the farmer’s market, with vendors you’ve come to know over the years and who let you handle
If you own a small business, chances are that you highly value your time and money. Since an advertising budget for small businesses can be tight, why not advertise for free and have your advertisements travel all across town with you? Consider utilizing a professionally done vehicle wrap for your next step in advertising, and watch your numbers start to grow. Wraps Simply put, vehicle wraps are professionally done mobile “billboards” that are designed, printed, and then installed on your vehicle. They can cover any portion of the vehicle, including windows, and they are printed in color and with eye-catching
From corporate giants to local startups, most business owners would agree that having a brand that stands out – that captures the identity of the company – is paramount to success. Taking an idea and re-imaging it into a logo or sign can be a difficult process. You want something that excites potential clients, that is true to the identity of your company, and that doesn’t look like what everyone else has. Fortunately, there are professionals who take your idea and help you design your brand and then build the products (signs, business cards, or banners, for example) that you
Online print “shops” offer a pretty attractive draw – sites like Vista Print are usually running specials or offers that get a lot of bang for your buck. So, why might you want to consider shopping locally for your design and print needs instead of getting those 100 free business cards online? Template Free If you’ve ever shopped or brainstormed at an online design and print site, you’ve found that you can usually only go so far as their templates will allow. When looking to grow your own business, brand, or just create the most original wedding invitations possible, templates
If recent marketing trends were a variant of ‘rock, paper, scissors,’ companies have been playing as if digital always beats paper. Marketing has shifted away from flyers and mailers and other hard-copy advertisements and into email marketing, web content, and on-demand electronic files. Well, folks, prepare to throw ‘paper’ on the count of three, because it turns out paper still and always wins. What Works (Hint: It’s Paper) According to the Canadian neuromarketing firm TrueImpact and a separate study published by researchers from Temple University, paper is still the way to go in regards to connecting with clients and potential
